Late Mortgage Leads
Late Mortgage leads allow investors and
real estate agents to market successfully in an environment that is
dominated by short sales and investor flips. The
numbers will vary by location but the majority of the sales in most
markets are distressed sales of some type. The agents
and investors who are producing in the current market understand
this and have mastered finding the people that must sell.
Late Mortgage leads allow for marketing
to homeowners who are in a must sell situation and are out of
options for curing the deficiency. This allows agents
and investors to concentrate on deals with a higher chance of
closing. As noted in our real estate marketing overview, Citracado Market
Advisors believesthat the successful brokers, agents, and
investors spend their time and marketing dollars focusing on
finding the inventory.
There are two basic catagories of late mortgage
leads:
- 30, 60, 90 Days Late
Mortgage Leads
- Notice of Defaults,
Notice of Sale, Public Record, Lis Pen Dens
Each category has its own merits and
will be covered in greater detail on their respective pages.
Both categories are generally referred to as "pre-foreclosure' and
both types of late mortgage leads have their own recommended
application. The public record terminology
will generally vary by state. California has a Notice
of Default (NOD), where as Colorado has a Notice of Election Demand
(NED), and all Judicial foreclosure states will have a Lis Pen
Dens. Every state will have a slightly different term
for their public record pre-foreclosure filings due to the fact
that the foreclosure process is not uniform throughout the
country. Each state is individually responsible for their own
foreclosure process.
Citracado Market Advisors has national
coverage for all types of late mortgage leads. Please contact
us and speak to a consultant to determine what type of late
mortgage lead fits your marketing plan.